As a Hands-on design leader, I currently serving as Head of Design at BharatPe a fintech company ****, I’ve led multidisciplinary teams to craft user-centric, scalable digital experiences that align with both customer needs and business goals.
With over 12+ years of experience designing and scaling digital products across Fintech, Travel, Edtech, and Live-streaming, Live Games & Fantasy, Native Advertising & moreI bring a strong foundation in user-centered thinking, product strategy, and organisational design.
Currently, I serve as Head of Design at BharatPe, a leading fintech platform in India. I lead end-to-end design across both the merchant and consumer ecosystems, covering QR payments, UPI-based solutions, lending, and smart POS. Our platforms serve over 5 million DAUs and enable ₹600 crore (~$72M) in monthly loan disbursals. On the consumer side, I’ve helped shape a comprehensive financial suite including UPI payments, co-branded credit cards, personal loans, and a growing wealth-tech vertical serving India’s Tier 2 cities users through products like Mutual funds, Fixed Deposits, and Insurance.
Before BharatPe, I was a founding design member at Apna.co, where I scaled the design team from scratch and helped build a job platform for India’s blue & gray-collar workforce. I collaborated closely with product and business leadership to define and drive strategy, build cross-functional alignment, and execute against quarterly OKRs.
Prior to that, I worked as Design Manager at MakeMyTrip, where I led a team across Growth, Holidays, and Design Systems. I drove the platform’s expansion to the Middle East, launched multilingual Arabic experiences, and spearheaded the “Khojo Bharat” campaign under Incredible India to promote domestic travel post-pandemic.
Earlier in my career, I spent four years in Abu Dhabi as a Founding Design Member at Algorythma, a tech initiative by ADFG. There, I helped launch Swoo, a live-streaming platform, and contributed to multiple government-backed initiatives including Saal.ai an AI startup, and an academic portal for the Abu Dhabi Air Force — all while building in-house product and design teams.
This chapter of my career reflects my passion for learning, adaptability, and willingness to step beyond my comfort zone to take on bold new challenges.
My journey began at InMobi, where I worked on native advertising solutions with OEMs like Samsung and LG. I was part of the founding team that built Glance.ai, which has since become a unicorn and a cornerstone of lock screen content innovation.
I hold a Master’s degree (M.Des) in UX Design from IIT Kanpur and a Bachelor’s degree (B.Des) from NIFT Delhi — both premier institutions in India that grounded me in design thinking and research-led problem solving.
After nearly two years at BharatPe and over a decade of experience leading design across industries, I’m now seeking a new challenge — one that allows me to tackle complex user problems at scale, mentor teams, and create impactful solutions that blend product thinking with empathy and craft.